Do I need a Privacy Policy on my website?
If you are going to sell anything through your website, including digital products, collect names and email addresses, receive commission on links or purchases made through your website, you NEED a privacy policy and terms and conditions. This is a legal statement and disclaimer usually linked in the footer.
Show Up First in a Local Search with Google My Business
Professional Social Media Photos in 3 Easy Steps
- If you prefer to work from a desktop, you could batch-process large amounts of photos with a program such as Adobe Lightroom.
- However, if you prefer to capture images as you go from your smart phone and get them uploaded as quickly as possible, you can also get professional looking images using a photo editing app on your phone.
In this article, I share how I edit my photos for social media. There are a number of ways to do this, but I’ve found there are a couple of key elements that can make your photos look much better with very little editing time.
Online Security: How to Prevent Hackers
I recently have seen a significant uptick in online hackers with several accounts I work with. I want to pass on some important information on how to protect your personal and business accounts from similar attacks.
Scheduling Social Media with Apps
As part of an online marketing series, the SWCODA in Durango, Colorado put on a series of several marketing breakout sessions. I was invited to speak about how to get started using a third-party social media scheduling app to improve your social media strategy.
Boost Your Digital Marketing Strategy with Google Analytics
Marketing with Google Analytics is free and can be an extremely powerful tool in your digital marketing strategy. More importantly then just tracking traffic on your website, it can be set up to track behavior on your site. This is critical for making decisions about how well your website is converting, if your digital strategies on other platforms are working for you, and what move to make next.
Track Your Facebook Ad Results with Facebook Pixel
One of the most important free Facebook advertising tools currently available is Facebook Pixel. This is a unique tracking code that can easily be put in almost any website. Utilizing this tool as part of your digital marketing strategy can help bring a better return on investment (ROI) from your paid ads.
Troubleshooting Your Instagram Business Account
All Instagram business accounts allow you to sync with Facebook so you can post Instagram content directly to your Facebook account, tag products, and run ads. Use these pro tips while setting up your Instagram marketing to avoid common errors.
