Marketing with Google Analytics is free and can be an extremely powerful tool in your digital marketing strategy. More importantly then just tracking traffic on your website, it can be set up to track behavior on your site. This is critical for making decisions about how well your website is converting, if your digital strategies on other platforms are working for you, and what move to make next.
A quick guide on how to produce clear, persuasive, and effective copywriting content for websites, papers, E-blasts, publications, and other marketing media.
Image Marketing Strategy: What you need to know before you put your images on the web
Most of the advertising we do today is digital. Whether its for your website or an email campaign, a professional digital strategy has become a critical piece of effective online marketing. These are some of the best resources to help you find, edit, and prepare your images for the internet.